Privacy Policy

Last updated: February 11, 2026

Advertease Technologies Ltd. ("Advertease," "we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use our website, contact our services, or engage with us for software development or digital marketing services. By using our website and services, you agree to the collection and use of information in accordance with this policy. We operate in compliance with the EU General Data Protection Regulation (GDPR) and other applicable data protection laws, ensuring that your rights and privacy are respected.

1. Types of Data We Collect

We collect various types of personal data to provide and improve our Services. The data we collect includes:

• Contact Information: Name, email address, phone number, and company name when you fill out our contact forms or request consultations.
• Business Information: Details about your project requirements, business needs, and technical specifications you provide during consultations.
• Communication Data: Records of our email correspondence, phone calls, and messages related to service inquiries and project discussions.
• Technical Data: IP address, browser type, device information, and website usage data collected through cookies and analytics tools.
• Payment Information: Billing details, payment card information, or transaction details when you engage our services.

We collect this information only when you voluntarily provide it through our contact forms, email communications, or service agreements. If you choose not to provide certain personal data, we may not be able to provide you with our services or respond to your inquiries.

2. How We Use Your Data

We use the collected data for the following purposes:

1. Service Delivery: To provide custom software development, digital marketing services, AI integration, and comparison platform development as requested by you.
2. Client Communication: To respond to your inquiries, provide project updates, schedule consultations, and communicate about ongoing projects.
3. Project Management: To understand your requirements, develop technical specifications, provide estimates, and deliver projects that meet your business needs.
4. Payment Processing: To handle invoicing, process payments for our services, and maintain accurate financial records.
5. Service Improvement: To analyze how visitors use our website and services so we can improve functionality, user experience, and service offerings.
6. Marketing Communications: To send you information about our services, case studies, and industry insights if you have opted in to receive such communications. You can opt out at any time.
7. Legal Compliance: To comply with legal obligations, enforce our terms of service, and protect our rights and the rights of others.

3. Legal Basis for Processing (GDPR)

Under GDPR, we process your personal data based on one or more of the following legal grounds:

• Consent: You have given explicit consent for us to process your personal data for specific purposes (e.g., receiving marketing emails).
• Contract: Processing is necessary to fulfill a contract with you or to take steps at your request before entering into a contract (e.g., providing software development services).
• Legitimate Interests: Processing is necessary for our legitimate business interests, such as improving our services, fraud prevention, or internal administration, provided these interests do not override your rights.
• Legal Obligation: Processing is required to comply with legal obligations we are subject to (e.g., tax and accounting requirements).

4. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small text files stored on your device that help us:

• Remember your preferences and settings
• Understand how you navigate our website
• Analyze website traffic and user behavior
• Improve website functionality and performance

You can control cookie settings through your browser preferences. However, disabling cookies may limit some functionality of our website. We use Google Analytics to analyze website usage, and you can opt out using the Google Analytics opt-out browser add-on.

5. Data Sharing and Third Parties

We do not sell, rent, or trade your personal data to third parties. However, we may share your information with trusted third parties in the following limited circumstances:

• Service Providers: We work with third-party service providers (e.g., hosting providers, payment processors, email services) who assist us in operating our business. These providers are contractually obligated to protect your data and use it only for the purposes we specify.
• Legal Requirements: We may disclose your information if required by law, court order, or governmental authority, or if necessary to protect our legal rights or prevent fraud.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the new entity, subject to this Privacy Policy.

We ensure that any third parties we work with maintain appropriate data protection standards and comply with applicable laws.

6. Data Security

We implement a variety of security measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction:

• Encryption: We use SSL/TLS encryption for data transmitted between your device and our servers, protecting sensitive information in transit.
• Secure Storage: Personal data is stored on secure servers with restricted access and regular security audits.
• Access Controls: We limit internal access to personal data to authorized personnel only on a need-to-know basis.
• Regular Updates: We keep our software, systems, and security protocols up to date with the latest security patches.
• Security Testing: We conduct regular security assessments and penetration testing to identify and address vulnerabilities.

While we strive to protect your data, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but are committed to maintaining industry-standard security practices.

7. Data Retention

We retain personal data only as long as necessary for the purposes outlined in this Privacy Policy or as required by law. Our data retention practices include:

• Active Clients: We retain client data for the duration of the business relationship and for a reasonable period after project completion to address any follow-up inquiries or support needs.
• Inquiries: Contact form submissions and inquiry data are retained for up to 2 years to track potential business opportunities.
• Financial Records: Payment and invoicing information is retained for 7 years to comply with tax and accounting regulations.
• Marketing Communications: Email addresses for marketing purposes are retained until you opt out or request deletion.

After the retention period, we securely delete or anonymize personal data. If you request deletion of your data, we will comply within 30 days, subject to legal obligations that may require us to retain certain information.

8. International Data Transfers

Advertease Technologies is based in Israel, and your personal data may be processed and stored in Israel or other countries where we or our service providers operate. When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the European Commission
• Ensuring the recipient country has adequate data protection laws
• Obtaining your explicit consent when required

We are committed to protecting your data regardless of where it is processed.

9. Your Rights Under GDPR

If you are located in the European Union or European Economic Area, you have the following rights regarding your personal data:

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete personal data.
• Right to Erasure ("Right to be Forgotten"): Request deletion of your personal data, except where we must retain it by law or for legitimate business purposes.
• Right to Restrict Processing: Request that we limit how we use your personal data in certain circumstances.
• Right to Data Portability: Receive your personal data in a structured, commonly used, machine-readable format and transfer it to another data controller.
• Right to Object: Object to processing of your personal data based on legitimate interests or for direct marketing purposes.
• Right to Withdraw Consent: If we're processing your data based on consent, you may withdraw it at any time without affecting the lawfulness of processing before withdrawal.
• Right to Lodge a Complaint: File a complaint with your local data protection authority if you believe your rights have been violated.

To exercise any of these rights, please contact us using our contact form. We will respond to your request within 30 days.

10. Children's Privacy

Our services are intended for businesses and individuals aged 18 and older. We do not knowingly collect personal information from children under 18. If we become aware that we have inadvertently collected data from a child, we will take steps to delete it promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, legal requirements, or for other operational reasons. When we make changes:

• We will update the "Last updated" date at the top of this policy
• Significant changes will be announced prominently on our website or via email
• Your continued use of our services after changes take effect constitutes acceptance of the updated policy

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

12. Contact Information

If you have any questions, concerns, or requests about this Privacy Policy, your personal data, or wish to exercise your rights, please contact us:

Advertease Technologies Ltd.
Website: https://www.advertease-tech.com

We are committed to addressing your concerns and will respond to your inquiries in a timely manner.